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More than a year after launch, Apple Podcasts podcast subscribers have grown more than 300%

  • joy
  • 2022-08-30 13:51:05
  • 273 read
an Apple spokesperson talked to Digiday today about the new Dateline subscription podcast product, revealing that ...

an Apple spokesperson talked to Digiday today about the new Dateline subscription podcast product, revealing that Podcasts has grown significantly in more than a year, and since its launch in June 2021, paid subscribers The number increased by more than 300% .

More than 25 percent of  the top 100 shows in "Top Shows" offer paid options more than a year after the Podcasts subscription launched, an Apple spokesperson said.

  Apple launched a paid subscription to Podcasts in June 2021, a feature designed to allow users to unlock things such as going to ads, accessing other content, and early or exclusive access to new podcast series.

Apple will take a 15% to 30%  cut from Podcasts subscriptions , similar to how AppStore subscriptions work. Apple takes a 30% commission in the first year of a user's subscription and 15% for each subsequent year.

  Apple's newest subscription service, Dateline, introduces an ad-free listening experience, week-early access to episodes and monthly bonus episodes across nine podcasts and shows. The subscription price is $2.99 per month (about 20.66 yuan) or $29.99 per year


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